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5 Ways Influencer Marketing Can Benefit Small Businesses

Billion of people use social media globally, and it has become fast clear that one of the technologies defining our generation. Facebook states to have 2.38 billion monthly active users and 1.56 billion daily active users (Facebook, 2019). With 42.3% of the global population accounted for, the total number of social media users estimated to reach 3.29  billion in 2022 eMarketer, 2018. Given the enormous potential audience accessible who spends many hours a day on social media, it is not surprising that marketing teams of different companies have embraced social media as a marketing tool. One such very popular social media marketing strategy is influencer marketing. Under this type of marketing, "influencers—people with a sizable following on social media platforms—endorse a company's goods or services to their following. From a market worth of $1.7 billion in 2016 to $13.8 billion in 2021, influencer marketing has demonstrated amazing expansion over the previous six years (Maa...

How Remote IT Solutions Support Lean Startup Models

I don’t, I try to move more, since I know that’s something that there is less of when you work from home. I think the physical goes hand in hand with the mental, if you exercise you feel better.” E2’s manager has check-ins during the weekly meetings, where her manager makes sure that they are all doing well. There is also an email sent out where they can confirm that 

they are doing well. According to E2 the check-ins concern both the physical and the mental. They want status on how everyone is doing mentally in case someone is feeling bad or worse because they miss the social. Also, if you are sick, they want to know, so that you aren’t working. Because it’s easier to work from home if you are sick, even though you shouldn’t, 

since you are already at home and you don’t have to go to work” When asking E3 about the way she is handling her mental and physical health she laughs and answers: “We will see when this is over, I think. What I find difficult is that you feel that you have to sit at the computer all the time, in a way that you do not know when you are at work, because then you 

go to the printer you go to a workmate 

and ask a question, you move like in a more natural way, nothing you have a bad conscience for but now it feels like you just have to sit at the computer.” E3 tries to go out for a walk every day to ensure the physical and mental health because she finds it a very important issue. Her manager also seems to consider it an important issue, because at every functional meeting 

that they have, her manager asks everyone how the work is going and how they are feeling. But according to E3 some things are harder to tell through a video-meeting with 6-7 participants than others, She thinks it will be a bit hard to go back to the regular way of working after the long period of remote work. In her own words she says: “I'm pretty bad with 

people as a person and I think this will affect me, I need the social training that you get each in a workplace. Now I sit here at home with my immediate family and it will be a long time so I think it will affect me, that it will be difficult to go back”. E4 used to go to the gym until they closed down due to Since then she also fell ill, however, since the gyms have opened up 

again she goes there to exercise 

during evenings when there are less people. E4 said that simply going outside and getting fresh air gives her energy and she tends to spend a lot of time outside. When asked whether her manager checksin with her and keeps track of her wellbeing, E4 answered: “Not on a daily basis. We recently had individual meetings where she checked how we are and how we 

are coping with the situation and stuff. But if I had been feeling bad, she would of course have been there, and I knoof remote support services. There are some indications that remote supports are beneficial, but the evidence is still nascent and limited in quantity. Evaluations should be prioritized, especially as adoption of these services expand. The potential for 

emote supports to promote independence, safety, and self-direction, and curb the DSP crisis referenced previously, are all reasons to ensure that these services are introduced in a way that maximizes these benefits. Address directly concerns that some states report as barriers to adoption. In a recent study of states that offer some form of remote support services, four 

reported having no problems with 

implementation, while eleven had some difficulties (Wagner et al., 2022). The issues involved a variety of concerns that should be studied and addressed even while expectations are that these services will offer the benefits that have subjectively been noted. questionnaire to encompass three kinds of variables: opinion, attribute and behavioural variableAccording (Bell, 2014), the questionnaire should be pilot tested prior to using it to collect data. The 

goquestionnaire’s representativeness and suitability given that the questionnaire was adopted from a previous framework explored in the literature. Subsequently, the pilot test was conducted with the CEO of healphant, which has also provided his approval on the questionnaire’s comprehensibility, stating that he was able to understand and answer to all the posed questions. This thesis explores this hypothesis to determine if the postulated 

attributes of the Net Generation actually mean young people are tech- savvy as well as information-savvyFirst coined by Prensky (2001), this descriptor has now become an acceptable term in the English language and is defined in the Collins Dictionary as ‘a person who has been familiar with information technology since childhood’ (Collins, 2013). Prensky (2001) uses the term to describe young people as ‘native speakers of the digital language of 

Conclusion

computers, video games and the Internet’ and maintains that young people have a different way of learning and seeking information predicated on their proximity to technology. Prensky’s idea of a digital nativeal of the pilot test is to refine the questionnaire so that respondents will have no problems in answering the questions and there will be no problems in recording the data (Saunders et al., 2009). The pilot testing usually comprises two stages: asking an expert 

or group of experts to comment on the representativeness and suitability of your questions and, in a subsequent stage, perform the pilot test. (Saunders et al., 2009) states that as well as allowing suggestions to be made on the structure of your questionnaire, this will help establish content validity (the extent to which the questionnaire provides adequate coverage of the investigative questions) and face validity (“whether the questionnaire appears to make 

sense”). Both the supervisor and co-supervisor of this work were selected as the experts consulted to address the first stage of the pilot testing. Both of them provided their consent on the  used observations and attributes assigned to this group by Donald Tapscott (1998) in an earlier study. The term digital native has significant and ongoing resonance with the public and popular media. In this thesis the term Net Generation refers to all children born after

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