Billion of people use social media globally, and it has become fast clear that one of the technologies defining our generation. Facebook states to have 2.38 billion monthly active users and 1.56 billion daily active users (Facebook, 2019). With 42.3% of the global population accounted for, the total number of social media users estimated to reach 3.29 billion in 2022 eMarketer, 2018. Given the enormous potential audience accessible who spends many hours a day on social media, it is not surprising that marketing teams of different companies have embraced social media as a marketing tool. One such very popular social media marketing strategy is influencer marketing. Under this type of marketing, "influencers—people with a sizable following on social media platforms—endorse a company's goods or services to their following. From a market worth of $1.7 billion in 2016 to $13.8 billion in 2021, influencer marketing has demonstrated amazing expansion over the previous six years (Maa...
Business software is all about payroll, product management, customer service, reporting, and more reporting. It handles G/L, A/R, A/P, payroll, and more reporting.People who work on business software write code to make these features easier and faster for people who use them. In the 1970s, I worked for a service bureau that did accounting for a number of Washington State offices of the count assessor and treasurer. Back then, they used mag tape to store their info. You can put 5 reels in and take them out, and you can use 9-inch floppies to handle transactions. Each tape and floppy took 20 minutes to process. I changed the database so that it uses a varying number of years of back taxes instead of a fixed set. This is because only about 3% of the database had back taxes. The whole information fit on one tape, and the nightly process for that one tape took twenty minutes. That one simple change took about an hour of honest work.
You can make big changes with small ones
People will want to talk to their computers like they talk to their phones to speed things up. Siri, open the folder for job sales research. Siri, please look at the month-to-date sales and give the customer ID, product ID, product description, unit price, number of items sold, and total extended price. If someone who isn't good at typing or knows a lot about SQL didn't have to type out a pretty normal query, voice entry would be very helpful.We can already see that more and more businesses are using touch screen terminals. Some people now take orders with cell phones, computers, or even apps on their phones. I created and set up touch screen software that is used in one of the biggest pizza places on the Jersey boardwalk.In the new era, people will need new ways to connect with their computers. Anything you can think of that will make this better, easier, or safer will be welcome.In short, no one! This is also why many businesses stop growing when the CEO can't handle any more growth.There are several reasons a business may stop growing. Businesses often slow down when they hit 20, 30, or 50 employees, even if the people in charge have the skills, drive, and money to do so. Why? This is what happens when operations slowly take up most of the time that the leader has. Because of the daily tasks, the business never becomes process-driven.
Micro-businesses with less than 10 workers make up 92.2% of businesses in Europe
In 2012, Ecrys found that only 6.5% of businesses grow to be "small," with 10 to 50 workers, and only 1.1% grow to be "medium-sized," with 50 to 250 employees. A financial disaster, slow growth, or other tough conditions are common reasons. In a mature market, that might work, but you can't blame the market if you're in a growing area. You should instead ask yourself, "Why are we slowing down?" So, let's say you have the skills, are ready to work hard, and have the money to do it. The only thing left is how you spend your time. This is very important when talking about Lean Management.This suggestion is based on the idea that a boss can focus 95% of his time on certain areas. How often does that happen? If you are the owner of a small business and look back a few years, you'll probably see that running the business has taken up more and more of your time. How to deal with everyday things like paperwork, customer requests, staff problems, and so on. Most business leaders in growth would be thrilled to have even half a day a week to work on focus areas. It won't change anything, though, for half a day. Imagine that you are the leader of your company and you spend most of your time keeping things the same. Who will take your company to the next level?
For those of you in the 99%, this problem will not bother you, so your business will not grow
Someone told me that if you put a frog in water in a pot and turn up the heat, the frog will boil. The frog never knows when to jump because the temperature keeps going up. The right time for you to solve your problems at their source will also never come around.More often than not, it is easier to stay away from business models that end in "frog in the pot." People who hire a consulting firm often buy the skills of individual experts. It's hard to set up the jobs, services, and procedures that will help the partners grow the business because of this. They can't sell the business after becoming one with it. Software companies that offer a single, uniform service on the web, on the other hand, will find it easier to set up their business and make it process-driven.A small software company I know has 30 employees, and the CEO spends 95% of his time growing the business. He makes deals with other businesses, comes up with new services, and leads the way into new markets. He even took his family on a three-month drive across the US last year! His business runs itself. He began adding systems when they were not even half as big as they are now. At that point, the job was still doable, and he finished it.
Comments
Post a Comment