Genesis Growth Advisors

Any company selling goods depends on visibility; put otherwise, products cannot be bought if they cannot be located. Retailers must make sure their new and current products remain in top position in a world when the algorithms driving search results listings undergo regular adjustment. This includes constantly assessing their product data to drive greater performance and competitive advantage, so ensuring that any modifications adopted are favorably affecting their business and supplied swiftly before competitors also react to market developments. Retailers have to be well aware and sensitive to the search activity of their consumers. This will guarantee that product content meets consumer search intent and is educational. Anything less will produce "invisible" products and customers shopping on rival websites, where offsite product discovery is a major source of retail income. Product data is obviously and provenly important. No matter the channel you use to sell your ite...

The second chapter, consulting, focuses on the theoretical aspects of the thesis. The basics of consulting are explained, though there are targeted topics to give a better background theory relevant for the case study. The first subchapter of Chapter 2, explains the theory and defines the business field, and focuses on the changes throughout the years. Then, the second sub-part illustrates the different types of consultancies, while part three describes the  different areas of specialization in consulting. Next, there is a subchapter about emerging trends, and another one regarding opportunities and challenges. Each of those elements will be explained thoroughly. Finally, the last subchapter includes general marketing and sales strategies, which include guidelines for new-born consulting companies. In the same chapter, there is a deeper focus on different types of marketing tools, offline and online.Chapter 3  focuses on the description of the case company, Katrium. The backgr...

precise way. Secondly, the validity and reliability part analyses once again the research methods and data gathering. Moreover, it explains if the thesis has the elements to be considered valid and reliable. Finally, the last subchapter includes the limitations of the thesis and suggestions for further studies. This part describes what was not possible to research and / or was not asked to analyse. Moreover, this section wants to give advice and  information for possible future topics to investigate. Summary The last chapter, Chapter 7, is the summary, a short statement with the main points covered in the thesis. This part is antecedent of references and appendices, which conclude the document.The chapter introduces the theory of consulting. Firstly, it announces the evolution of sales organizations,  from presenting solutions to consulting. The part is followed by the definition and the role of  consultancy, information about the areas of specialism, and the types of age...

industries around the globe have been forced to rethink their strategies and adapt to a new reality. Among these industries, the Indonesian Umroh travel industry is emblematic, as it faces unprecedented challenges that require innovative solutions. Deeply rooted in cultural and religious significance, the Umroh travel company must not only seek immediate resolutions but also cultivate a sustainable path to recovery and prosperity as it navigates  these uncharted waters. To achieve this delicate equilibrium, a comprehensive and customized marketing strategy is required; one that is meticulously designed to address the myriad consequences of the pandemic. This academic journal embarks on a voyage to elucidate the path forward for Umroh travel companies in Indonesia, proposing a marketing strategy meticulously constructed to address the unique challenges the pandemic has  imposed on the industry. Digital marketing is a multifaceted approach employing an arsenal of techniques and ...

Although there is still work to be done in reducing feelings of isolation, guaranteeing fair performance evaluations, and preserving a coherent organizational culture given flexibility and possible cost savings. The continued success and development of remote work methods in the IT industry depend on overcoming these obstacles. About Productivity, Work-Life  Balance, and Employee Well-Being. Crucially important to global economic dynamics, the transportation sector has come to see the benefits of diversity and inclusion (D&I) practices in driving innovation, improving productivity, and therefore supporting a good work-life balance and general employee well-being. The results of a methodical evaluation of present D&I  policies in this industry are synthesized in this talk to clarify their effects on organizational performance and employee happiness. In the transportation industry, diversity and inclusion cover not only ethnic, gender, and cultural representation but als...

revolution involves other areas as well, for example AI-assistants, conclusions cannot be  In this guide, we focus on a specific type of branded content – branded content partnerships. Branded content partnerships are collaborations on content, typically between brands and media publishers. This type of content is often labelled as “sponsored”, “custom”, or “partnered” content on media publishers’ sites. The ultimate goal of branded content  partnerships is to provide audiences with valuable content that cleverly incorporates a brand and influences the consumer. Since starting Pressboard almost three years ago, we’ve worked with over 200 brands and digital publishers across North America to create hundreds of branded stories that have been read by millions. This means we’re constantly receiving tons of data that gives us exclusive insights into how branded content is consumed and why it is  powerful for advertisers. Using data pulled from over 900 stories created by brand...

Change is transient and transitory; it has no significant effect on their subsements, including certain ethnographic and phenomenological research arising from a real encounter between a man and chatbots (affective reactions). Gaining a better knowledge of the demands of the clientschange the consumer experience (Borek, Reinold, 2016, p. 100).Businesses and brands while influencing both, the method of an approach to consumptionOur intelligence  developed since survival depended on it. As used by our species, it has made not on-demand digital technology possible. Even if they are always in touch with smart technologies, systems, and algorithms, they are searching for new values and meanings a metaphor of their needs, worries, and actions. Consequently, the digital ecosystem develops, Organizations are  continuously looking for creative approaches to improve consumer involvement and simplify their processes in the ever changing terrain of business and technology. The chatbot, a ...

My best piece of advice would be to really take the time to listen to what publishers have to say about their audience, and the type of content that works best on their platforms. One of the key advantages that publishers have in this area is their extensive knowledge of and relationship with their readers. This knowledge can help shape your content strategy on their platform to achieve maximum results. A good example of this is our recent Huawei campaign  The Explorers’, where we looked at key top performing people, themes and stories across our site to help source the story pillars and influencers we knew our audience was already eagerly consuming. Our client gave us the freedom to choose the right topics and people that we knew would work for our readers whilst trusting that their brand objectives were at the core of that selection, resulting in content that was truly valuable to both brands and audiences  content and found that just over 91% are based on a flat fee or impr...